- Grew a global commercial vehicle component business from $125 to $500 million in annual sales, with market share exceeding 60%, based on a systems strategy grounded in comprehensive market segmentation analysis.
- Developed product/technology roadmaps and directed Stage Gate product development systems to launch and manage successfully 32 products in diverse industries across 5 continents.
- Generated $32 million in sales and $8 million in gross profit by developing and implementing a new business process for qualified lead generation in a Cleantech company.
- Developed new markets for a construction firm by directing market research in the corrosion-resistant oil & gas pipeline market that resulted in acquisitions adding $316 million to annual revenues.
- Formed a wide range of business development arrangements to commercialize technology, encompassing joint ventures, acquisitions, strategic alliances, and distribution agreements. The technologies included a pioneering automatic tire inflation system and an air suspension system that were honored, respectively, with the prestigious R&D 100 Award and PACE Award for Innovation.
- Organized History Channel coverage of trenchless technology for "Modern Marvels: Corrosion and Decomposition" segment.
- Directed numerous award-winning marketing campaigns, including website development, search engine optimization, and e-commerce. Some additional examples of these brand-building initiatives are presented at:
https://www.linkedin.com/in/bobzirlin